Rap icon Snoop Dogg wants to make it easier to get high.
Snoop’s venture firm Casa Verde Capital is one of several investors in Eaze, an on-demand marijuana-delivery service that works like Uber, but for pot.
Founded by former Yammer employee Keith McCarty, Eaze’s website says it allows users to “Get your medical marijuana delivered easily, quickly, and professionally.” It promises someone will be at your door with greens within minutes.
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The service works by connecting medical marijuana patients with dispensaries. According to the site, users can browse high-resolution pictures of dispensaries’ cannabis strains and read in-depth descriptions to help “find the perfect medicine.” But Eaze doesn’t actually provide the drugs — just the technology for users to get it delivered.
The San Francisco-based start-up has raised $10 million and was one of the first marijuana companies to gain international funding.
In addition to Snoop’s firm, other investors include DCM Ventures, Fresh VC, and 500 Startups, according to Quartz.
Eaze has already made 30,000 weed deliveries in the Bay Area since its launch and has plans to hire 50 employees in the next 50 days.
The legal marijuana industry is enjoying cushy growth: Oregon, Washington, D.C., and Alaska recently joined Colorado and Washington in legalizing recreational marijuana. More than 20 other states have legalized marijuana for medical use.
Bridget Todd